Finding The Sweet Spot

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Eine neue Ausgabe des Digital Web Magazins ist soeben erschienen. Keith Robinson berichtet in seinem Beitrag über die richtige Gewichtung der teilweise konkurrierenden Ziele bei der Entwicklung eines neuen Webprojektes:

When you’ve addressed and balanced all three of these sets of goals, you’ve created the Golden Triangle. It can be a challenge, but when a project is clicking on all sides it’s a great thing.

It’s important that Web professionals educate decision makers about how addressing user goals usually supports business goals. It’s going to have to be our responsibility to take a step forward and try to make decisions that support as many goals as possible.

von Oliver Wagner

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