Finding The Sweet Spot


Eine neue Ausgabe des Digital Web Magazins ist soeben erschienen. Keith Robinson berichtet in seinem Beitrag über die richtige Gewichtung der teilweise konkurrierenden Ziele bei der Entwicklung eines neuen Webprojektes:

When you’ve addressed and balanced all three of these sets of goals, you’ve created the Golden Triangle. It can be a challenge, but when a project is clicking on all sides it’s a great thing.

It’s important that Web professionals educate decision makers about how addressing user goals usually supports business goals. It’s going to have to be our responsibility to take a step forward and try to make decisions that support as many goals as possible.

von Oliver Wagner


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